Tech

Supply chain software provider Blue Yonder evaluates IPO

Investors are spending millions of dollars on logistics technology companies that help manage operations such as procurement, shipping, and tracking.


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Yuriko Nakao / Bloomberg News

Software company Blue Yonder Holding Inc. is planning to go public, and as supply chain pandemic-led cataclysms have increased interest in tools that help companies manage their product flow, the latest to consider going public Technology provider.

Blue Yonder said Friday that he had secretly filed a document with the Securities and Exchange Commission regarding the initial public offering proposal. A supply chain software provider in Scottsdale, Arizona, said the number of shares and the price range of potential products have not yet been determined.

Japanese electronics maker Panasonic Co., Ltd.

Last year, it acquired a 20% stake in Blue Yonder and deepened its relationship by jointly developing digital technology to manage logistics, retail and manufacturing operations.

Data Research Group Gartner Co., Ltd.

Last year, Logistics Report sponsor Blue Yonder was ranked as the world’s third largest provider of supply chain management software based on 2019 revenues, behind SAP SE and Oracle. Co., Ltd.

Blue Yonder’s potential IPO is when investors are pushing millions of dollars into logistics technology companies that help manage operations such as procurement, shipping and tracking in a series of supply chain disruptions around the world. Will be brought to. Attention to such tools continued as companies restructured their production at the start of the coronavirus pandemic, as shocks such as port congestion, shortages of goods, and pressure on transportation capacity hit businesses. I am.

For example, a Blue Yonder customer who shipped when an Evergiven container ship blocked the Suez Canal last month uses the company’s software to assess inventory levels and in emergencies such as air transportation to avoid bottlenecks. We supported the response plan.

Chicago-based Project 44, which helps track the flow of goods in transit, is considering a potential initial public offering in the next 18-24 months. Supply chain software provider E2open was launched earlier this year through a deal with a special acquisition company.The deal closed in February and merged company E2open Parent Holdings Co., Ltd.

It is currently traded on the New York Stock Exchange.

Write to Jennifer Smith (jennifer.smith@wsj.com)

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On April 12, 2021, it was published in the print version as “Logistics Software Provider Plan IPO”.

Supply chain software provider Blue Yonder evaluates IPO

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