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“Dear Evan Hansen” opens at $ 7.5 million at domestic box office

Ben Platt has appeared in “Dear Evan Hansen”.

Universal

Universal’s “Dear Evan Hansen” couldn’t seduce even the most enthusiastic fans of Broadway musicals, winning an estimated $ 7.5 million during the domestic opening weekend.

The film, which was hit by negative reviews, fell short of expectations that adaptation would result in ticket sales of $ 10 million between Friday, Saturday and Sunday.

Sean Robins, Chief Analyst at Boxoffice.com, said: “Musicals have commercial hits and mistakes when it comes to movies. In particular, the performance of this movie isn’t what movie fans want to escape from reality, and because they’re coming, they don’t want it in the near future. May give us more insight into what it is. Return to the movie theater. “

With diminishing returns expected in the coming weeks, Dear Evan Hansen struggles to recoup its $ 28 million production budget and additional marketing spend.

That’s a small loss compared to Universal’s last musical, Cats, which was released in late 2019 for just $ 6.5 million and eventually lost most of its $ 100 million budget in the studio. increase.

Warner Bros. ‘When’In the Heights’ also debuted in June, it struggled to attract viewers. He earned only $ 11.5 million on the first weekend, and despite the acclaim, the total number of runs was just under $ 45 million.

Indeed, Lin-Manuel Miranda’s Tony Award-winning Broadway show adaptation could have been available in theaters and at the same time released on HBO Max, contributing to the slump in box office revenue.

Disclosure: Comcast is the parent company of NBC Universal and CNBC. NBC Universal has delivered “Dear Evan Hansen”.

“Dear Evan Hansen” opens at $ 7.5 million at domestic box office

Source link “Dear Evan Hansen” opens at $ 7.5 million at domestic box office

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