Online retail giant Amazon Inc. has been trying to become India’s largest retail platform for years and has been constantly working to modify its services to meet the needs of India’s population. The latest content of this series of efforts is very interesting, allowing domestic users to read featured articles in magazines on the app.
This move is aimed at inducing people to spend more time browsing the app (in the process, you end up buying something). The Featured Articles feature is already available on both Amazon websites and apps.
Articles covering a variety of topics, from politics to entertainment, and plenty of sports, finance, governance, business, fitness, health, food, and even books. Commentary, reviews, and even analysis are available.
The best place? All articles are provided by reputable and well-known publishers. In fact, some articles aren’t available anywhere else (yes, not even the original publisher’s website), only on Amazon.
An Amazon India spokeswoman said the company’s stance on this issue: Provides readers with issues, books, business, entertainment, sports, lifestyle and more. “
Only a few days ago, the service opened the door to allow Indian users to stream video while browsing the products available on the platform. This feature is known as: Mini tvAnd users can stream videos for free from an ad-advertised interface. Players now come with videos about food, fashion, beauty, news, web series, and comedy shows. Most of the content currently available is old, but new content is added to the service on a regular basis.
At the time, the company’s statement described the service as follows: Food lovers can enjoy Kabita’s kitchen, Nisha, Gobble and Cook content. MiniTV will be adding more new exclusive videos in the coming months. “
After MiniTV, Amazon India Launches Option to Read Featured Articles in App
Source link After MiniTV, Amazon India Launches Option to Read Featured Articles in App